Kōrero: Advertising

Edmonds Baking Powder advertisement

Edmonds Baking Powder advertisement

One of John Ilott’s most loyal clients was Edmonds Baking Powder. This advertisement, from a theatre programme about 1907, featured the famous slogan, ‘Sure to rise’, and the brand image of a rising sun.

Te whakamahi i tēnei tūemi

Alexander Turnbull Library
Reference: Eph-A-VARIETY-1907-01-centre

Permission of the Alexander Turnbull Library, National Library of New Zealand, Te Puna Mātauranga o Aotearoa, must be obtained before any re-use of this image.

Ngā whakaahua me ngā rauemi katoa o tēnei kōrero

Te tuhi tohutoro mō tēnei whārangi:

Jock Phillips, 'Advertising - Advertising agencies, 1891–1970', Te Ara - the Encyclopedia of New Zealand, http://www.TeAra.govt.nz/mi/ephemera/22400/edmonds-baking-powder-advertisement (accessed 12 August 2020)

He kōrero nā Jock Phillips, i tāngia i te 11 Mar 2010