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This 1932 advertisement for the Rotorua spa places equal emphasis on health and recreation. By this time the Blue and Ward swimming baths (for mixed bathing) had opened, and they became very popular for family and group outings. At the same time, Rotorua continued to offer treatments for invalids.
Te whakamahi i tēnei tūemi
Reference: NON-ATL-0022 (Archives New Zealand AAOK W3241, no. 39)
Permission of the Alexander Turnbull Library, National Library of New Zealand, Te Puna Mātauranga o Aotearoa, must be obtained before any re-use of this image.