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Kōrero: Body shape and dieting

Advertisement for Phytolacca

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Advertisement for Phytolacca

This 1896 advertisement for Phytolacca extolled its many health benefits aside from helping people to lose weight. While it included an endorsement from an American doctor, later advertisements featured testimonials from New Zealanders who had used the remedy with success.

Te whakamahi i tēnei tūemi

National Library of New Zealand, Papers Past

Reference: Mataura Ensign, 1 October 1896, p. 6

Permission of the National Library of New Zealand, Te Puna Mātauranga o Aotearoa, must be obtained before any re-use of this image.

Ngā whakaahua me ngā rauemi katoa o tēnei kōrero

Me pēnei te tohu i te whārang

Caroline Daley, Body shape and dieting – Changing attitudes to diet, Te Ara – the Encyclopedia of New Zealand, https://teara.govt.nz/mi/document/41395/advertisement-for-phytolacca (accessed 4 June 2026).

He kōrero nā Caroline Daley, i tāngia i te 22 April 2013.