Story: Body shape and dieting

Advertisement for Phytolacca

Advertisement for Phytolacca

This 1896 advertisement for Phytolacca extolled its many health benefits aside from helping people to lose weight. While it included an endorsement from an American doctor, later advertisements featured testimonials from New Zealanders who had used the remedy with success.

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National Library of New Zealand, Papers Past
Reference: Mataura Ensign, 1 October 1896, p. 6

Permission of the National Library of New Zealand, Te Puna Mātauranga o Aotearoa, must be obtained before any re-use of this image.

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How to cite this page:

Caroline Daley, 'Body shape and dieting - Changing attitudes to diet', Te Ara - the Encyclopedia of New Zealand, http://www.TeAra.govt.nz/en/document/41395/advertisement-for-phytolacca (accessed 23 September 2020)

Story by Caroline Daley, published 5 Sep 2013