Kōrero: Tourist industry

'Forever young'

Watch an advertisement from 2007 which formed part of Tourism New Zealand’s ‘100% Pure’ marketing campaign. Marketing plays a critical role in attracting overseas visitors to the country and a large proportion of the government’s investment in tourism is in promotion.

Te whakamahi i tēnei tūemi

Tourism New Zealand

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Ngā whakaahua me ngā rauemi katoa o tēnei kōrero

Te tuhi tohutoro mō tēnei whārangi:

Margaret McClure, 'Tourist industry - Tourism boom', Te Ara - the Encyclopedia of New Zealand, http://www.TeAra.govt.nz/mi/video/23206/forever-young (accessed 9 April 2020)

He kōrero nā Margaret McClure, i tāngia i te 11 Mar 2010