Image
Dennis Beytagh was an accomplished practitioner of the 1950s graphic style. This National Publicity Studio poster was designed for London Underground stations to encourage people to visit New Zealand. Beytagh designed it as a simple combination of images, so commuters could study it at length while waiting for the train.
Te whakamahi i tēnei tūemi
Reference: Eph-E-TOURISM-1960-01
by Dennis Beytagh
Permission of the Alexander Turnbull Library, National Library of New Zealand, Te Puna Mātauranga o Aotearoa, must be obtained before any re-use of this image.