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Kōrero: Body shape and dieting

Healthy tearooms

Image
Healthy tearooms

This 1913 advertisement for tearooms in Auckland refers to the fruitarian diet – an eating fad of the time. Exhorting patrons to 'study your health!!!', the restaurant advertises fruit luncheons and suppers, though the benefits of fruit salad and strawberries may have been offset by the cream and ice cream that was also offered. The muscular man in classical garb who holds the menu bears a resemblance to Eugen Sandow, then the poster boy for health and fitness.

Te whakamahi i tēnei tūemi

Alexander Turnbull Library

Reference: Eph-A-CINEMA-1913-01-10

Permission of the Alexander Turnbull Library, National Library of New Zealand, Te Puna Mātauranga o Aotearoa, must be obtained before any re-use of this image.

Ngā whakaahua me ngā rauemi katoa o tēnei kōrero

Me pēnei te tohu i te whārang

Caroline Daley, Body shape and dieting – Changing attitudes to diet, Te Ara – the Encyclopedia of New Zealand, https://teara.govt.nz/mi/ephemera/41397/healthy-tearooms (accessed 4 June 2026).

He kōrero nā Caroline Daley, i tāngia i te 22 April 2013.