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Kōrero: History of immigration

Advertising for domestic servants

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Advertising for domestic servants

The revival of assistance for immigration in 1904 was based on farmers’ need for labourers, industry’s need for skilled workers, and the desire of middle-class families for domestic servants. The last factor was the inspiration for this advertisement, published about 1912.

Te whakamahi i tēnei tūemi

Alexander Turnbull Library

Reference: Eph-A-IMMIGRATION-1912-cover

Permission of the Alexander Turnbull Library, National Library of New Zealand, Te Puna Mātauranga o Aotearoa, must be obtained before any re-use of this image.

Ngā whakaahua me ngā rauemi katoa o tēnei kōrero

Me pēnei te tohu i te whārang

Jock Phillips, History of immigration – Migration: 1900 to 1914, Te Ara – the Encyclopedia of New Zealand, https://teara.govt.nz/mi/ephemera/2132/advertising-for-domestic-servants (accessed 4 June 2026).

He kōrero nā Jock Phillips, i tāngia i te 4 March 2009, updated 1 August 2015.