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The Women’s Land Service, which was called the Women’s Land Army until 1942, was a government initiative to bolster the rural workforce in the war years. This poster from about 1942 was part of the campaign to encourage young women from cities and towns to enlist.
Te whakamahi i tēnei tūemi
Reference: Eph-C-WOMEN-1942-01
Permission of the Alexander Turnbull Library, National Library of New Zealand, Te Puna Mātauranga o Aotearoa, must be obtained before any re-use of this image.