Story: Government and agriculture

Women’s Land Service poster

Women’s Land Service poster

The Women’s Land Service, which was called the Women’s Land Army until 1942, was a government initiative to bolster the rural workforce in the war years. This poster from about 1942 was part of the campaign to encourage young women from cities and towns to enlist.

Using this item

Alexander Turnbull Library
Reference: Eph-C-WOMEN-1942-01

Permission of the Alexander Turnbull Library, National Library of New Zealand, Te Puna Mātauranga o Aotearoa, must be obtained before any re-use of this image.

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How to cite this page:

Tony Nightingale, 'Government and agriculture - Controlling the war economy, 1939–1945', Te Ara - the Encyclopedia of New Zealand, http://www.TeAra.govt.nz/en/ephemera/18070/womens-land-service-poster (accessed 24 September 2020)

Story by Tony Nightingale, published 24 Nov 2008