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Kōrero: Dairying and dairy products

Advertising New Zealand dairy products overseas

Video file

A wide range of novelty advertising has been used in the promotion of New Zealand dairy products internationally. Here, three mice approve the judging of a cheddar cheese competition in Britain in 1991.

Te whakamahi i tēnei tūemi

Fonterra

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Me pēnei te tohu i te whārang

Hugh Stringleman rāua ko Frank Scrimgeour, Dairying and dairy products – Dairy exports, Te Ara – the Encyclopedia of New Zealand, https://teara.govt.nz/mi/video/19935/advertising-new-zealand-dairy-products-overseas (accessed 4 June 2026).

He kōrero nā Hugh Stringleman rāua ko Frank Scrimgeour, i tāngia i te 1 March 2009.