The change to decimal currency was well publicised, with the mascot ‘Mr Dollar’ created to symbolise the change. He was very similar to the figure ‘Dollar Bill’, used in Australia to publicise decimalisation there. In New Zealand a Māori ‘Mr Dollar’ was also designed, to target older Māori whose first language was Māori. Over 25,000 copies of this booklet were distributed through the district offices of the Department of Maori Affairs. Translated into English, the cover reads, 'Dollars and cents / New money for New Zealand / It will come into force on 10 July 1967'.
Te whakamahi i tēnei tūemi
Alexander Turnbull Library, Evening Post Collection (PAColl-0614)
Reference: EP/10 May 1967
Permission of the Alexander Turnbull Library, National Library of New Zealand, Te Puna Mātauranga o Aotearoa, must be obtained before any re-use of this image.