This 1932 poster advertising health stamps features children having fun in the sun. The health-camp movement was founded on a belief that taking poor urban children to the countryside, exposing them to fresh air and sunshine, and feeding them well, would improve their overall health by making them stronger and less susceptible to diseases.
Te whakamahi i tēnei tūemi
Museum of New Zealand Te Papa Tongarewa
Reference:
GH009880
Permission of the Museum of New Zealand Te Papa Tongarewa must be obtained before any re-use of this image.
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