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Kōrero: Pregnancy, birth and baby care

Post-war baby boomers

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Post-war baby boomers

After the Second World War birth rates increased. More women married and at younger ages. This led to a baby boom for Pākehā mothers which lasted until the early 1970s. This booklet (produced by the National Party for the 1949 election campaign) shows a family at the beginning of the baby boom. These parents have made a good start and their relative youth suggests that there is plenty of time for child number four.

Te whakamahi i tēnei tūemi

Alexander Turnbull Library

Reference: Eph-A-NZ-NATIONAL-PARTY-1949-01-cover

Permission of the Alexander Turnbull Library, National Library of New Zealand, Te Puna Mātauranga o Aotearoa, must be obtained before any re-use of this image.

Ngā whakaahua me ngā rauemi katoa o tēnei kōrero

Me pēnei te tohu i te whārang

Kerryn Pollock, Pregnancy, birth and baby care – Birth rates, Te Ara – the Encyclopedia of New Zealand, https://teara.govt.nz/mi/ephemera/26176/post-war-baby-boomers (accessed 4 June 2026).

He kōrero nā Kerryn Pollock, i tāngia i te 29 March 2011.