Story: Advertising

J. Ilott's business card, 1899

J. Ilott's business card, 1899

In 1891 John Ilott became the advertising agent for the Auckland Star. He sold advertisements on their behalf and also prepared the ads. He became New Zealand’s second advertising agent, a few months after Charles Haines. By 1899 Ilott had established himself as the North Island agent for an impressive range of newspapers in many parts of the country.

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How to cite this page:

Jock Phillips, 'Advertising - Advertising agencies, 1891–1970', Te Ara - the Encyclopedia of New Zealand, (accessed 14 June 2024)

Story by Jock Phillips, published 11 Mar 2010