Story: Food and beverage manufacturing

Weet-Bix breakfast

These women are enjoying Weet-Bix on a camping trip around 1939. From the mid-1920s cereals such as Kornies, Kelloggs Cornflakes, Rice Bubbles, Puffed Wheat and Weet-Bix were listed in a monthly price survey published in the New Zealand Grocers’ Review. These types of breakfast cereals originated as purified vegetarian foods.

Using this item

Alexander Turnbull Library, Thelma Kent Collection (PAColl-3052)
Reference: 1/2-010114; F

Permission of the Alexander Turnbull Library, National Library of New Zealand, Te Puna Mātauranga o Aotearoa, must be obtained before any re-use of this image.

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How to cite this page:

Sarah Wilcox, 'Food and beverage manufacturing - Spreads and breakfast cereals', Te Ara - the Encyclopedia of New Zealand, http://www.TeAra.govt.nz/en/zoomify/22991/weet-bix-breakfast (accessed 23 September 2021)

Story by Sarah Wilcox, published 11 Mar 2010