Story: City styles

Billboard, Auckland, 2009

Billboard, Auckland, 2009

Billboard advertising is a form of visual communication and is a prominent feature of urban landscapes in New Zealand, particularly in the bigger cities. Like graffiti, advertising is contested by members of the community – some see it as visual pollution while others think it adds to the vibrancy of a place. This billboard in Mt Eden, Auckland, in 2009 competes for attention with a host of other business advertising.

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Te Ara - The Encyclopedia of New Zealand
Photograph by Melanie Lovell-Smith

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How to cite this page:

Kerryn Pollock, 'City styles - City communication and codes', Te Ara - the Encyclopedia of New Zealand, http://www.TeAra.govt.nz/en/photograph/24582/billboard-auckland-2009 (accessed 6 July 2020)

Story by Kerryn Pollock, published 11 Mar 2010