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Story: Whanganui places

Roadside Stories: Incorrig-a-bull Bulls

The small town of Bulls is known for its punning signs, which proclaim the medical centre to be ‘cure-a-bull’ and the museum ‘memor-a-bull’. Bulls is named after James Bull, who built an inn at nearby Scotts Ferry on the Rangitīkei River estuary. He later set up a store and timber mill around which the town of Bulls grew.

Listen to a Roadside Story about Bulls. Roadside Stories is a series of audio guides to places around New Zealand.

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How to cite this page

Diana Beaglehole, Whanganui places – Lower Rangitīkei, Te Ara – the Encyclopedia of New Zealand, https://teara.govt.nz/en/interactive/35274/roadside-stories-incorrig-a-bull-bulls (accessed 5 June 2026).

Story by Diana Beaglehole, published 9 January 2012, updated 15 June 2015.