Story: Television

Percentage of prime-time local content, 1988–2013 (1st of 2)

Percentage of prime-time local content, 1988–2013

This graph charts the rise and fall of local content broadcast in prime time, between 6 p.m. and 10 p.m., seven days a week. The figures to 2004 cover only TV One, TV2 and TV3. Prime was added in 2005 and Māori Television and C4 in 2006. The figures suggest that the establishment of television funding body NZ On Air in 1989 provided a significant boost to local programme-making, with the proportion of local content on screen rising to over two-fifths in 1993 and 1994. There was then a significant decline until the establishment of the public-service charter for TVNZ in 2003 and the emergence of Māori Television. Local content increased to 43.3% in 2006. After that there was a gradual decline in the proportion of New Zealand-made programmes.

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How to cite this page:

Trisha Dunleavy, 'Television - New Zealand content', Te Ara - the Encyclopedia of New Zealand, http://www.TeAra.govt.nz/en/graph/45679/percentage-of-prime-time-local-content-1988-2013 (accessed 22 July 2024)

Story by Trisha Dunleavy, published 22 Oct 2014