IronMaori is an annual endurance event in Hawke's Bay, which was first held in 2009. The aim is to encourage more Māori to participate in endurance sports events, but it is not restricted to people of Māori descent. In most sporting events men and women compete separately, but in IronMaori they compete together on equal terms. The event comprises a 2-kilometre swim, 90-kilometre bike ride and 21.1-kilometre run.
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