Story: City boosters and promoters

Advance Hastings

Advance Hastings

Many towns and cities had progress groups run by community members, usually prominent businessmen. These groups were particularly active from the early 20th century. The Hastings Progress League involved itself in all sorts of activities, including Carnival Week. This is Heretaunga St dressed in flags and arches during the 1923 carnival. It commemorated the town’s 50th anniversary, which was the kind of date boosters latched on to as indicators of progress and success.

Using this item

Alexander Turnbull Library, H. N. Whitehead Collection (PAColl-3068)
Reference: 1/4-021319; G
Photograph by Henry Norford Whitehead

Permission of the Alexander Turnbull Library, National Library of New Zealand, Te Puna Mātauranga o Aotearoa, must be obtained before any re-use of this image.

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How to cite this page:

Kerryn Pollock, 'City boosters and promoters - Progress groups', Te Ara - the Encyclopedia of New Zealand, (accessed 8 December 2023)

Story by Kerryn Pollock, published 11 Mar 2010