Story: Large companies

Cheap power, 1968

Cheap power, 1968

In the 1950s and 1960s the government was keen to industrialise New Zealand's economy to reduce its reliance on agriculture. This 1964 Nevile Lodge cartoon plays on the fact that the government offered cheap hydroelectric power to Comalco as an incentive for it to build an aluminium smelter at Tīwai Point, south of Invercargill. The character saying 'Jackpot' is Robert Muldoon, under-secretary to the minister of finance at that time. Deputy Prime Minister Jack Marshall is looking on, and holding the money is Prime Minister Keith Holyoake. The reference to 'Bluff' is a pun on bluffing during a poker game and the location of Tīwai Point near the port of Bluff.

Courtesy of Debby Edwards

Using this item

Alexander Turnbull Library
Reference: B-133-786
Cartoon by Nevile Lodge

Permission of the Alexander Turnbull Library, National Library of New Zealand, Te Puna Mātauranga o Aotearoa, must be obtained before any re-use of this image.

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How to cite this page:

Gary Hawke, 'Large companies - Large companies, 1900 to 1980', Te Ara - the Encyclopedia of New Zealand, http://www.TeAra.govt.nz/en/cartoon/25958/cheap-power-1968 (accessed 11 August 2022)

Story by Gary Hawke, published 11 Mar 2010