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Story: History of immigration

New Zealand Company poster

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New Zealand Company poster

After the New Zealand Company had gone through various economic crises, it was still advertising for emigrants and still interested in farm labourers and mechanics. But now, as shown in this 1848 poster, it was only offering assisted rather than free passages, and had widened the appeal to include domestic servants.

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Hocken Collections, University of Otago

Permission of the Hocken Collections Uare Taoka o Hakena, University of Otago, must be obtained before any re-use of this image. Further information may be obtained from the Library through its website.

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How to cite this page

Jock Phillips, History of immigration – British immigration and the New Zealand Company, Te Ara – the Encyclopedia of New Zealand, https://teara.govt.nz/en/ephemera/2096/new-zealand-company-poster (accessed 4 June 2026).

Story by Jock Phillips, published 4 March 2009, updated 1 August 2015.