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Story: Alternative health therapies

Massage treatment

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Massage treatment

Massage therapists at the Queenstown Chiropractic Clinic treat three men after a day's golfing. Massage was the most popular alternative health treatment identified by the Ministry of Health's 2006/07 New Zealand Health Survey. 10.2% of survey respondents had experienced a massage treatment in the last 12 months, almost double the number for the next most popular alternative therapy (chiropractic).

This is the most up-to-date data available, as the annual survey has not measured alternative health practitioner use since 2006/07.

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Otago Daily Times

by Tracey Roxburgh

Permission of the Otago Daily Times must be obtained before any re-use of this image.

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How to cite this page

Kerryn Pollock, Alternative health therapies – Chiropractic, osteopathy and massage, Te Ara – the Encyclopedia of New Zealand, https://teara.govt.nz/en/photograph/27947/massage-treatment (accessed 4 June 2026).

Story by Kerryn Pollock, published 12 April 2011.