Story: Beauty contests

Miss New Zealand 1949 (1st of 4)

Miss New Zealand of 1949 was Mary Woodward of Taranaki. The contest was a fundraiser for a memorial to New Zealanders who served in the air force during the Second World War. Though the event differed substantially from modern beauty contests, this film contains similar elements: the drawn-out announcement of the winner, her beaming smile and barely stifled tears and the suppressed disappointment of the losers.

Using this item

Archives New Zealand - Te Rua Mahara o te Kāwanatanga
Reference: Weekly Review 408. National Film Unit, 1949

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How to cite this page:

Kerryn Pollock, 'Beauty contests - Beauty contests, 19th century to the 1950s', Te Ara - the Encyclopedia of New Zealand, (accessed 26 June 2024)

Story by Kerryn Pollock, published 5 Sep 2013, updated 1 Dec 2015