Story: Industrial design

Assembling wall sockets

Assembling wall sockets

A woman worker assembles wall sockets at PDL Industries' Christchurch factory in 1967 – the year a new factory was built in Malaysia. Owner Robertson Stewart had begun at the company in 1945 as a plastics design engineer. He remained committed to good product design when he bought the firm in 1955, and built it into a leading global brand. France-based Schneider Electric acquired the PDL group in 2001. Product development, and some manufacturing, has remained in New Zealand.

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Archives New Zealand - Te Rua Mahara o te Kāwanatanga
Reference: AAQT 6401/A85,393

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How to cite this page:

Michael Smythe, 'Industrial design - Protectionism, 1938 to 1988', Te Ara - the Encyclopedia of New Zealand, (accessed 16 July 2024)

Story by Michael Smythe, published 22 Oct 2014