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Story: Shops

Advertising on shop fronts

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Advertising on shop fronts

These Palmerston North shop fronts in the mid-1920s display advertising typical of small shops of the time. The shop’s name, offerings and brands were painted on hoardings, windows, and the walls of the upper storey – and in this case on the posts supporting the verandah roof.

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Palmerston North City Archives

Reference: 2008N_Bc127_BUI_1812

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How to cite this page

Carl Walrond, Shops – Shopkeepers and shoppers, Te Ara – the Encyclopedia of New Zealand, https://teara.govt.nz/en/photograph/21218/advertising-on-shop-fronts (accessed 4 June 2026).

Story by Carl Walrond, published 6 April 2010, updated 19 February 2026.