Story: Rural clothing

Lace-up front (3rd of 5)

Lace-up front

In 1927 the Swanndri woollen shirt was re-designed to incorporate a hood, lace-up front and long sleeves. This faded Swanndri has the name John Mack on the label, so it probably dates from the mid-1960s or early 1970s – John Mack Limited produced a wide variety of clothing under the Swanndri label from 1964 until 1975 when Alliance Textiles of Timaru bought the trademark.

Using this item

Swanndri New Zealand

This item has been provided for private study purposes (such as school projects, family and local history research) and any published reproduction (print or electronic) may infringe copyright law. It is the responsibility of the user of any material to obtain clearance from the copyright holder.

All images & media in this story

How to cite this page:

Bronwyn Labrum, 'Rural clothing - Black singlets and bush shirts', Te Ara - the Encyclopedia of New Zealand, (accessed 23 July 2024)

Story by Bronwyn Labrum, published 24 Nov 2008