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Story: Te Arawa

Early tourist attractions, Whakarewarewa

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Early tourist attractions, Whakarewarewa

Women of Te Arawa perform a Māori action song outside Te Rauru meeting house around 1900. Māori culture was seen as a significant element in New Zealand’s appeal to visitors, even in the very early days of tourism. In the 2000s, tourism was vital for the economy of Rotorua city and for the Te Arawa people.

Using this item

Alexander Turnbull Library, Tourist and Publicity Department Collection

Reference: G-21416-1/1

Permission of the Alexander Turnbull Library, National Library of New Zealand, Te Puna Mātauranga o Aotearoa, must be obtained before any re-use of this image.

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How to cite this page

Paul Tapsell, Te Arawa – Economic and social change, Te Ara – the Encyclopedia of New Zealand, https://teara.govt.nz/en/photograph/1549/early-tourist-attractions-whakarewarewa (accessed 4 June 2026).

Story by Paul Tapsell, published 4 March 2009, updated 1 March 2017.