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Biography: Potter, Herbert Thomas

Develop your personality!

Image
A 1968 newspaper advertisement for a Dale Carnegie course in Christchurch, featuring a photo of Bert Potter in a suit and tie.

Bert Potter was so intrigued by the psychological sales techniques used by the Dale Carnegie programme that he became an instructor and organiser for Carnegie courses. This ultimately led him into psychotherapy.

Using this item

Hocken Collections, University of Otago

Reference: S24-517. Press, 16 January 1968: 3

Permission of the Hocken Collections Uare Taoka o Hakena, University of Otago, must be obtained before any re-use of this image. Further information may be obtained from the Library through its website.

How to cite this page

Tim Shoebridge. 'Potter, Herbert Thomas', Dictionary of New Zealand Biography, first published in 2024. Te Ara - the Encyclopedia of New Zealand, https://teara.govt.nz/en/ephemera/47921/develop-your-personality (accessed 4 June 2026).