Story: Fashion and textile design

Bruce Papas advertisement, 1958

Bruce Papas advertisement, 1958

Bruce Papas began his fashion career at Auckland's exclusive Ninette Gowns and was later the lead designer. He became a designer for department store Milne & Choyce in 1958 and produced four or five collections a year until 1965. Securing Papas was a coup for Milne & Choyce, and he received full credit for his work. This dress is from his first collection and was advertised in Vogue New Zealand magazine. Papas opened his own store in 1965 and was in business until retiring in 1988.

Using this item

Alexander Turnbull Library
Reference: New Zealand Vogue, Autumn/Winter (1958), p. 5 (S-L-1299-5)

Permission of the Alexander Turnbull Library, National Library of New Zealand, Te Puna Mātauranga o Aotearoa, must be obtained before any re-use of this image.

Courtesy of Bruce Papas

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How to cite this page:

Kerryn Pollock, 'Fashion and textile design - Firmer footing, 1950s and 1960s', Te Ara - the Encyclopedia of New Zealand, (accessed 24 March 2023)

Story by Kerryn Pollock, published 22 Oct 2014