In the early days of the temperance movement, the focus was on encouraging individuals to voluntarily abstain from alcohol. The Band of Hope movement was started in Leeds, England, in 1847 and a branch was set up in Wellington in 1861. Members were encouraged to sign pledge cards such as this, which is from a later stage of the movement, in the early 20th century.
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Alexander Turnbull Library
Permission of the Alexander Turnbull Library, National Library of New Zealand, Te Puna Mātauranga o Aotearoa, must be obtained before any re-use of this image.
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