Story: Building trades

‘The maid of all work’

‘The maid of all work’

Marketers targeted women in their push for households to install electricity and buy electrical appliances. For heating water, lighting, heating, ironing, cleaning and washing – electricity was ‘the maid of all work’.

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How to cite this page:

Carl Walrond, 'Building trades - Gasfitters and electricians', Te Ara - the Encyclopedia of New Zealand, http://www.TeAra.govt.nz/en/ephemera/24696/the-maid-of-all-work (accessed 4 June 2020)

Story by Carl Walrond, published 11 Mar 2010