Endowment insurance policies pay out not when the policy-holder dies but at an earlier point in their life. This 1960 leaflet from Government Life Insurance promotes its endowment assurance as offering a happy and secure retirement.
Courtesy of TOWER
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Alexander Turnbull Library
Permission of the Alexander Turnbull Library, National Library of New Zealand, Te Puna Mātauranga o Aotearoa, must be obtained before any re-use of this image.
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