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Story: Farming in the economy

Promoting apples

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Promoting apples

This poster from the 1930s emphasises New Zealand’s relationship with the British Empire and its role as a food producer. The Zealandia figure, draped in the New Zealand flag, holds an apple aloft.

Using this item

Alexander Turnbull Library

Reference: Eph-E-FRUIT-1930s-01

by Edward Cole

Permission of the Alexander Turnbull Library, National Library of New Zealand, Te Puna Mātauranga o Aotearoa, must be obtained before any re-use of this image.

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How to cite this page

Robert Peden, Farming in the economy – Horticulture and viticulture, Te Ara – the Encyclopedia of New Zealand, https://teara.govt.nz/en/ephemera/17647/promoting-apples (accessed 4 June 2026).

Story by Robert Peden, published 1 March 2009.